Terms of Service

1. Acceptance of Terms

Welcome to CocoMob. By accessing or using our mobile advertising platform and services ("Services"), you agree to be bound by these Terms of Service ("Terms"). If you do not agree to these Terms, you may not access or use our Services.

These Terms constitute a legally binding agreement between you and CocoMob. We reserve the right to modify these Terms at any time, and your continued use of the Services constitutes acceptance of any modifications.

2. Service Description

CocoMob provides a mobile advertising platform that connects advertisers with users through various pricing models including:

• CPI (Cost Per Install): Payment based on app installations
• CPE (Cost Per Engagement): Payment based on user engagement events
• CPA (Cost Per Action): Payment based on specific user actions

We integrate with Mobile Measurement Partners (MMPs) to provide attribution, tracking, and performance analytics.

3. Account Registration and Eligibility

3.1 Eligibility

You must be at least 18 years old and have the legal capacity to enter into binding contracts. By using our Services, you represent and warrant that you meet these requirements.

3.2 Account Security

You are responsible for:

• Maintaining the confidentiality of your account credentials
• All activities that occur under your account
• Notifying us immediately of any unauthorized access
• Providing accurate and complete registration information

4. Advertiser Obligations

As an advertiser using our platform, you agree to:

• Provide accurate campaign information and clear KPI definitions
• Comply with all applicable laws and advertising regulations
• Ensure your ads do not contain prohibited content (illegal, fraudulent, misleading, or offensive material)
• Respect intellectual property rights of third parties
• Configure proper MMP integration and attribution tracking
• Maintain sufficient budget for campaign delivery
• Not attempt to manipulate or game our fraud detection systems

5. Payment Terms

5.1 Pricing

Campaign pricing is based on the agreed pricing model (CPI, CPE, or CPA) and target markets. Rates may vary based on geography, traffic quality, and campaign requirements.

5.2 Billing

You will be charged based on validated events according to your MMP's reporting. Payment terms are specified in your campaign agreement. Late payments may result in campaign suspension.

5.3 Disputes

Any billing disputes must be raised within 30 days of the invoice date. We will work with you and your MMP to reconcile discrepancies.

6. Quality Control and Fraud Prevention

We employ multi-layer fraud detection and quality control systems. We reserve the right to:

• Reject or pause campaigns that violate our policies
• Filter suspicious traffic patterns
• Validate post-install events and user quality
• Adjust delivery based on KPI performance
• Terminate accounts engaged in fraudulent activity

7. Intellectual Property

All intellectual property rights in our platform, technology, and services remain with CocoMob. You retain ownership of your campaign materials, but grant us a license to use them for campaign delivery.

You may not copy, modify, distribute, or reverse engineer any part of our Services without prior written consent.

8. Limitation of Liability

To the maximum extent permitted by law:

• Our Services are provided "as is" without warranties of any kind
• We are not liable for indirect, incidental, or consequential damages
• Our total liability is limited to the amount you paid in the preceding 12 months
• We do not guarantee specific campaign results or KPI achievement

9. Indemnification

You agree to indemnify and hold CocoMob harmless from any claims, damages, or expenses arising from your use of the Services, violation of these Terms, or infringement of any third-party rights.

10. Termination

Either party may terminate these Terms with 30 days' written notice. We may immediately suspend or terminate your account if:

• You violate these Terms or our policies
• You engage in fraudulent or illegal activity
• You fail to make required payments
• We discontinue the Services

11. Governing Law and Dispute Resolution

These Terms are governed by the laws of the jurisdiction where CocoMob is headquartered. Any disputes shall be resolved through binding arbitration, except where prohibited by law.

12. Contact Information

For questions about these Terms, please contact us: